Fear of God announces a multi-year partnership with Major League Baseball (MLB). The partnership marks a pivotal moment for the brand as it continues to bridge the worlds of sport and fashion.

The first installment of the partnership will bring to life team apparel from across MLB, beginning with iconic franchises including the Athletics, Atlanta Braves, Chicago Cubs, Chicago White Sox, Colorado Rockies, Detroit Tigers, Los Angeles Dodgers, Miami Marlins, Minnesota Twins, New York Mets, New York Yankees, Seattle Mariners and St. Louis Cardinals. Each piece is crafted through Fear of God Essentials signature silhouettes and with modern detailing, bringing the timeless spirit of the game to fan apparel.

“Baseball has always been the one constant in America. It reflects the times – where the country is, what the culture values, and how people come together,” explains Jerry Lorenzo. “It’s a mirror and a marker of American life, embodying both tradition and evolution.”

The inaugural campaign of Fear of God Essentials for MLB captures a snapshot of Picture Day, as seen through the lens of filmmaker and middle infielder Calmatic. A tribute to the culture, community and aesthetics that have informed both Fear of God and Jerry Lorenzo, it presents an immersion into the heart of the house while showcasing the new MLB collection.

“Picture Day was always a big moment at the ballpark or the rec center. In many communities, the parents had just as much fun as the kids. It was about family, community, and pride,” says Jerry Lorenzo. “Picture Day was always an important moment,” continues Calmatic. “People came with a very high-end representation of who they were: it was an opportunity to bring out your best self, and then document it. Those pictures live forever, so people took them seriously. And, even though they’re doing something wholesome, and reflecting their kids’ Little League team, they’re still maintaining their social identity.”

What emerges is a film and photography series that showcases that reality: the authentic stylistic nuances of a multi-generational pastime that has informed enduring archetypes of American sportswear, as seen through the timeless perspective of Fear of God.